Implement marketing communication plan for the project;
Develop design ideas for communication products that ensure aesthetics, comply with brand identity and image, and impress and attract viewers;
Plan and organize project-related events;
Analyze marketing data (campaign results, conversion rates, traffic) to shape future marketing strategies;
Monitor the implementation of Marketing of Agents, push Agents to implement the plan as set out in each stage;
Report work results periodically and perform additional tasks as required.
2. Content Marketing
Write PR articles to promote and publish in newspapers according to project communication campaigns;
Write PR articles that are market-oriented and beneficial to the company's ongoing and upcoming projects;
Responsible for and writing articles related to the company's brand and internal company activities;
Coordinate to build close relationships with industry press and leaders to better serve future work;
Coordinate handling of media crises;
Build content, maintain and transmit, update information on social media channels. Build, maintain and update information on FB Fanpages, websites, and the company's online channels;
Develop scripts for television commercials, advertising documentaries, radio advertising content, newspaper advertising, the Internet and other media;
Develop ideas and scripts for event programs;
Report work results to the Department Head according to required deadline;
Also perform other tasks assigned by the Board of Directors and Department Head.
3. Online Marketing
Responsible for programming, designing and editing web interface and Fanpage.
Coordinate with technical department to complete website and Fanpage interface design.
Design website interface, Fanpage and other categories on the page.
Graphic advertising design (daily work when required).
Process and edit existing categories on website and Fanpage
Design photos, animations, advertising banners on the web, fanpage